MONEY 2050
Alignment with Customer Goals, Creation of Trust, and Delivery of Digital, Agile, and Efficient Processes are Catalysts for Success
Financial Services customers across the globe have collectively raised their voices and their expectations. If they can order books, food, and travel with a few simple clicks on their phone, they now expect no less from their financial services providers.
Blockchain is moving out of the lab
There has been an increased familiarity with blockchain, coupled with an expectation for more Financial
Institutions to adopt blockchain as part of their production system or process in the next seven to ten years.
This increased adoption will have a notable effect on the payments/trade infrastructures, digital identity management, and post-trade settlement as these areas present the most relevant business use cases of blockchain in the Financial Services sector.
Customer Centric approach
At extramind, we know that an effective customer focus involves empathizing with the customer, building trust, simplifying the customer experience, and aligning with customer goals and expectations. Having a customer-centric approach and being fully transparent while offering a delightful, yet simple and consistent customer experience differentiate us from others.
To achieve this magic word “effective customer focus”, we had to invest in key areas of agility, digital, and operational excellence. With changing customer expectations, we have to ensure across-functional agile teams centered around the customer, that are making focused digital investments to enhance the customer experience, all while keeping costs in check through technology and simplified processes.
